Top 5 Books and Reference Apps on Android in Kenya Q4 2022

During the fourth quarter of 2022, the Books and Reference category on the Android platform in Kenya saw varying levels of engagement and downloads. Here's a detailed look at the top 5 apps in this category, based on data from Sensor Tower.

Bible Offline-KJV Holy Bible experienced significant fluctuations in its weekly downloads. The app peaked in mid-October with approximately 22K downloads but saw a decline towards the end of the year, ending December with around 9.8K downloads. The weekly active users for this app showed an overall upward trend, starting at 77.8K in late September and rising to 113.7K by the end of December.

Good News Bible-Holy Bible NIV maintained a relatively stable download rate throughout the quarter. Downloads fluctuated between 8.3K and 15.2K, with a slight dip in mid-December. Active users remained steady, hovering around 80K to 83K for most of the quarter, ending with a slight increase to 82.9K in the last week of December.

Bibilia Takatifu Swahili Bible saw a strong start in early October with downloads reaching around 15K. However, the app faced a gradual decline, concluding December with about 9.2K downloads. There was no data available for active users for this app.

Bible App Lite - NIV Offline showed a notable increase in popularity towards the end of the quarter. Weekly downloads surged from 2.4K in early October to an impressive 48.5K by the last week of December. Correspondingly, weekly active users also saw a significant rise from 965 in late September to 56.9K at the end of December.

King James Bible - Verse&Audio had a steady increase in both downloads and active users. Downloads peaked at 13.6K in late October and remained above 7.5K towards the end of the quarter. Active users grew from 5.7K in late September to 17.7K by the end of December.

These insights are based on Sensor Tower data. For more detailed analytics and trends, visit Sensor Tower's platform.